Social Media Branding
Don't be the ugly donkey!
Imagine the most beautiful, naked person standing in front of you - I mean drop dead gorgeous. And you dress that person in a nice cocktail dress or a suit and you are red carpet ready. Or, you can cut a hole in a sack and dress that person in a sack. You have changed nothing about that person, but the perception of them is immediate.
Welcome to branding.
Social Media Branding
Don't be the ugly donkey!
Imagine the most beautiful, naked person standing in front of you - I mean drop dead gorgeous. And you dress that person in a nice cocktail dress or a suit and you are red carpet ready. Or, you can cut a hole in a sack and dress that person in a sack. You have changed nothing about that person, but the perception of them is immediate.
Welcome to branding.
Social Media Stylescape Concepts
Below are the social media stylescape concepts presented to Hobby Lords.
Social Media Personas, Strategy & Analytics
Awesome, you made it to the case studies!
Now there's information GummyBear can show you and there's information GummyBear can't. GummyBear can show you how GummyBear got Mr. Decorating red carpet ready and how their brand looks. GummyBear can show you the social media that they're putting out, but the secret squirrel information, GummyBear can't show you. GummyBear can't show you:
- The personas they're targeting (AKA where's Waldo)
- Their strategy
- Their analytics (this can be reverse-engineered)
However, GummyBear is showing you who they are, they are not so hard to find and nothing is stopping you from talking to them!
Social Media Personas, Strategy & Analytics
Awesome, you made it to the case studies!
Now there's information GummyBear can show you and there's information GummyBear can't. GummyBear can show you how GummyBear got Mr. Decorating red carpet ready and how their brand looks. GummyBear can show you the social media that they're putting out, but the secret squirrel information, GummyBear can't show you. GummyBear can't show you:
- The personas they're targeting (AKA where's Waldo)
- Their strategy
- Their analytics (this can be reverse-engineered)
However, GummyBear is showing you who they are, they are not so hard to find and nothing is stopping you from talking to them!
Social Media Content
Yeah baby let's go!
We take your information from branding, persona and strategy and we combine it to create your social media - take the photos, create the videos, create your messaging, etc.
The most exciting part is when we launch, you start acquiring customers.
Social Media Content
Yeah baby let's go!
We take your information from branding, persona and strategy and we combine it to create your social media - take the photos, create the videos, create your messaging, etc.
The most exciting part is when we launch, you start acquiring customers.
Original Logo
During the branding process, the Hobby Lords team determined the organisation would benefit from a logo redesign.
Logo Concepts
First impressions matter!
A logo stands as a beacon communicating the identity and ethos of an organisation.
Imagine the most beautiful person in the world standing naked in front of you, you can dress that person in formal ware, and they look stunning, red carpet ready, or you can dress the same person in a sack. You have not changed anything about the person physically, however, your perception of the person changes immediately.
Logo Concepts
First impressions matter!
A logo stands as a beacon communicating the identity and ethos of an organisation.
Imagine the most beautiful person in the world standing naked in front of you, you can dress that person in formal ware, and they look stunning, red carpet ready, or you can dress the same person in a sack. You have not changed anything about the person physically, however, your perception of the person changes immediately.
Final Logo
Hobby Lords chose a logo featuring the 'Hobby Lord' - symbolising their brand's commitment to being a trusted and regal hub for gaming enthusiasts of all levels.
Showreel Production
Nobody reads anything anymore!
Showreel videos, with their dynamic and visual nature, command attention and have the unique ability to captivate and immerse viewers into the fabric of an organisation’s story, establishing a connection which lingers long after the screen goes dark.
The Hobby Lords showreel beautifully captures the vibrant community, showcasing the range of people who gather to enjoy the fun and camaraderie. The showreel highlights Hobby Lord's mission to create the perfect haven where hobby enthusiasts can fully immerse themselves in their favourite activities.
Showreel Production
Nobody reads anything anymore!
Showreel videos, with their dynamic and visual nature, command attention and have the unique ability to captivate and immerse viewers into the fabric of an organisation’s story, establishing a connection which lingers long after the screen goes dark.
The Hobby Lords showreel beautifully captures the vibrant community, showcasing the range of people who gather to enjoy the fun and camaraderie. The showreel highlights Hobby Lord's mission to create the perfect haven where hobby enthusiasts can fully immerse themselves in their favourite activities.
Website Stylescape Concepts
The art behind the science!
Stylescapes are like moodboards on steroids - a curated mix of images, design elements, typography and colour. Stylescapes makes communicating your idea, of your brand, to GummyBear's designers simple. How else do you communicate that you like red? Well what red? Do you mean maroon, scarlet, rose, ruby, crimson, etc.?
Why bother with stylescapes? Because first impressions matter! They provide the opportunity for every visual element of your brand to resonate with your customers, evoking the right emotions, associations and behaviours. Without them you risk mishaps, like looking like a donkey.
Website Stylescape Concepts
The art behind the science!
Stylescapes are like moodboards on steroids - a curated mix of images, design elements, typography and colour. Stylescapes makes communicating your idea, of your brand, to GummyBear's designers simple. How else do you communicate that you like red? Well what red? Do you mean maroon, scarlet, rose, ruby, crimson, etc.?
Why bother with stylescapes? Because first impressions matter! They provide the opportunity for every visual element of your brand to resonate with your customers, evoking the right emotions, associations and behaviours. Without them you risk mishaps, like looking like a donkey.
Final Website Stylescape
Warning, awesomeness below!
Check out Hobby Lords' final stylescape. Their carefully curated combination of images, design elements, typography and colours to communicate their brands look and feel. We may be biased, but it looks awesome!
Do you understand the design elements and how they go together?
Final Website Stylescape
Warning, awesomeness below!
Check out Hobby Lords' final stylescape. Their carefully curated combination of images, design elements, typography and colours to communicate their brands look and feel. We may be biased, but it looks awesome!
Do you understand the design elements and how they go together?
Website Content & Wireframe
Architectural blueprint of your website!
Think of wireframes as the grey and boring, yet essential, architectural blueprint of your website. Our high fidelity wireframes (rather than your sketch pad antics), use real content and appropriately scaled images, videos, buttons, etc. providing a precise and practical view of your website's layout. Additionally, functionality drives everything and the wireframe allows us to plan your website visitors user experience (AKA how they use the website), so they can find the information they're looking for, as fast as possible.
GummyBear created the website wireframe to make it as easy as possible for website visitors to be able to find what they're interested in, whether that's events, news or products.
Website Content & Wireframe
Architectural blueprint of your website!
Think of wireframes as the grey and boring, yet essential, architectural blueprint of your website. Our high fidelity wireframes (rather than your sketch pad antics), use real content and appropriately scaled images, videos, buttons, etc. providing a precise and practical view of your website's layout. Additionally, functionality drives everything and the wireframe allows us to plan your website visitors user experience (AKA how they use the website), so they can find the information they're looking for, as fast as possible.
GummyBear created the website wireframe to make it as easy as possible for website visitors to be able to find what they're interested in, whether that's events, news or products.
Website Design
Dressed to impress!
Website design is where the real fun begins. Once we've got the blueprint (wireframe) and the creative stylescape sorted, it's time to bring it together and make your site shine.
Why is this so important? Because design is what turns heads and keeps people coming back. It's your brand's personality, charm and charisma all rolled into one. Every colour, font, design element and image is handpicked to make your audience go "Wow!" and keep them engaged.
Think of it like this: your wireframe is the skeleton, the stylescape is the wardrobe, and now we're dressing it up for the big reveal. We're not just building a website; we're crafting an experience that's unforgettable, engaging, and oh-so-you.
Skip this step, and you risk ending up with a digital snooze fest. Nail it, and you've got a showstopper.
Website Design
Dressed to impress!
Website design is where the real fun begins. Once we've got the blueprint (wireframe) and the creative stylescape sorted, it's time to bring it together and make your site shine.
Why is this so important? Because design is what turns heads and keeps people coming back. It's your brand's personality, charm and charisma all rolled into one. Every colour, font, design element and image is handpicked to make your audience go "Wow!" and keep them engaged.
Think of it like this: your wireframe is the skeleton, the stylescape is the wardrobe, and now we're dressing it up for the big reveal. We're not just building a website; we're crafting an experience that's unforgettable, engaging, and oh-so-you.
Skip this step, and you risk ending up with a digital snooze fest. Nail it, and you've got a showstopper.
Website Development
It's alive!
Website development is where the behind-the-scenes wizardry gives life to your website design. This is where you get to sit back, fasten your seat belts, put your tray tables in the upright position, and relax as our team of coders/developers work their magic - AKA a bunch of coding that's really boring to look at before the website's finished.
When we're done, you'll have a stunning, polished website that's ready to turn heads and steal the show. It's not just a pretty face, it's an interactive, engaging experience that makes people want to stick around and get to know you.
Website Development
It's alive!
Website development is where the behind-the-scenes wizardry gives life to your website design. This is where you get to sit back, fasten your seat belts, put your tray tables in the upright position, and relax as our team of coders/developers work their magic - AKA a bunch of coding that's really boring to look at before the website's finished.
When we're done, you'll have a stunning, polished website that's ready to turn heads and steal the show. It's not just a pretty face, it's an interactive, engaging experience that makes people want to stick around and get to know you.
Software System
Your secret sauce!
Say goodbye too cookie-cutter solutions and say hello to your competitive advantage.
Off-the-shelf software (AKA the ugly turkeys that walk around in circles squawking) might get you 70-80% of the way there, and then you're stuck patching the gaps with duct tape and prayers. GummyBear's bespoke software does all the heavy lifting, so you can focus on what you do best - running your business and looking good doing it.
Ever wondered why some businesses seem to have it all together? Spoiler alert, it's not magic - it's custom software. While your competitors are busy wrestling with generic tools (AKA the ugly turkeys), you'll be cruising ahead with a system built specifically for you. It's like having a secret weapon that works 24/7, making you look good and keeping everything running smoothly.
This world first software is a commercially sensitive secret.
It includes a combination of the following:
- Inventory Management
- Product Management
- Franchise Management
- Search and Filtering Capabilities
- Coupon Management
- Integrates with Shipping Services
- Order Management
- Real-Time Notifications
- Customer Accounts
- Product Reviews
- Sales Reports
- Point of Sale System (POS)
- And more awesome but secret stuff that we can't tell you! Na na na na na ;)
Software System
Your secret sauce!
Say goodbye too cookie-cutter solutions and say hello to your competitive advantage.
Off-the-shelf software (AKA the ugly turkeys that walk around in circles squawking) might get you 70-80% of the way there, and then you're stuck patching the gaps with duct tape and prayers. GummyBear's bespoke software does all the heavy lifting, so you can focus on what you do best - running your business and looking good doing it.
Ever wondered why some businesses seem to have it all together? Spoiler alert, it's not magic - it's custom software. While your competitors are busy wrestling with generic tools (AKA the ugly turkeys), you'll be cruising ahead with a system built specifically for you. It's like having a secret weapon that works 24/7, making you look good and keeping everything running smoothly.
This world first software is a commercially sensitive secret.
It includes a combination of the following:
- Inventory Management
- Product Management
- Franchise Management
- Search and Filtering Capabilities
- Coupon Management
- Integrates with Shipping Services
- Order Management
- Real-Time Notifications
- Customer Accounts
- Product Reviews
- Sales Reports
- Point of Sale System (POS)
- And more awesome but secret stuff that we can't tell you! Na na na na na ;)
